It’s hard to believe we’ve been hosting free flower farm tours for nine years now, but what started as a simple way to welcome the public onto our flower farms once a year has turned into an annual tradition that’s going on a decade.
The tradition has had some culminating impacts that could not have been foreseen when the idea was first imagined. The tour now welcomes thousands of people, not hundreds. Nonprofits are involved to help raise funds for their causes and media coverage is garnered from major news sources like the LA Times.
The lesson? Never discount what a small initial step might accomplish for the future. Nine years later, we can look back and see how these pieces have added up to create some incredible opportunities, value and awareness for the cause of encouraging consumers everywhere to “take pride in their flowers.”
“Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has.” – Margaret Mead
Not many seats remain, but if you’d like to join the American Grown Field to Vase Dinner in Carpinteria, make sure you visit FieldtoVaseDinner.com and reserve your seats.
The 9th Annual Carpinteria Greenhouse & Nursery Tour will be held on Saturday April 1. Visit carpinteriafarmtours.com for a map of this year’s participating farms.
The 8th Annual Monterey Bay Greenhouse Growers Open House will be held on June 17. Visit montereybayfarmtours.org for a map and more information on this year’s free farm tours.