If I’ve been a little quiet on my blog lately, it’s because we’ve been working on some big news behind the scenes.
Today, Certified American Grown announced that it had selected Where Food Comes From (WFCF) as the organization’s third-party certification company going forward.
From my perspective as the administrator of the program, I’m very excited to be working with the WFCF team and gleaning from their experience as the No. 1 certification and verification company in the food industry. I’ve already been learning a lot from them through the transition as they work on the redevelopment of the program’s certification process.
To introduce this dynamic team, we’ll host a “Relaunch Party” to help memorialize and usher in this new era of opportunity and growth. The program has enjoyed great success in its first three years, becoming the largest consumer-facing brand in the floral industry and certifying millions of stems of flowers each year. Now, with the energy and support of WFCF, the program will be shifting gears and looking forward to expanding the program’s reach, value and benefits to our farms and their customers.
Join us on September 14! RSVP to Andrea at firstname.lastname@example.org.
I look forward to introducing you to the new team!