Have you ever imagined what having a four-course meal prepared by an talented chef in the middle of a flower field might be like?
In 2015, the tour crisscrossed the country, giving people a one-of-a-kind opportunity to attend a pop-up style dinner on an American flower farm. This, of course, is significant, not just because the locations are beautiful and are surrounded by stunning, locally grown flowers, but because the events offer a unique and rare opportunity when you consider where the United States gets most of its flowers today.
These dinners are amazing. The feedback we got last year made the decision to do it again in 2016 a foregone conclusion. The guests that attended not only loved the experience, they loved what it was about.
What is it about?
These dinners are designed to raise the awareness for local American Grown Flowers and the farms and people who grow them.
These are exciting, pop-up events. These are farm-to-fork meals. But what makes these dinners and the tour unique is the cause. We want people to be thinking more locally when buying their flowers. Research tells us that over 74 percent of Americans have no idea where flowers come from. Yet today, over 80 percent of the flowers sold in the U.S. are being imported, primarily from Colombia. While we see lots of evidence of the increasing care and concern by consumers for locally grown food, slow food and organic foods, there seems to be a disconnect when it comes to buying flowers.
So, we have a job to do. We need to educate and encourage people to buy and support local American Grown Flowers. Origin does matter.
The American Grown Field to Vase Dinner Tour is helping us to accomplish this goal of consumer education, driving awareness for locally grown flowers and telling the stories of the American flower farmer.
Be a part of the conversation. Join us for one of this year’s dinners. I’ll see you there, on the flower farm!