A Beautiful Album of Effort From the Rose Parade

Our Farmers, Our Flowers, and Certifying California Grown Floats

Officiated by Secretary Karen Ross, Cal Poly’s float was Certified California Grown. Cal Poly’s float went on to win the Founder’s Trophy.

We recently loaded up an album of beautiful images taken by Linda Blue of our time at the Rose Parade in Pasadena last week. Each year, we have Linda capture the efforts our farmers serving as ambassadors, the flowers going onto the floats, and of course the certification ceremonies with California Department of Food and Agriculture Secretary Karen Ross.

Mike Crosby of Mellano & Co talks with people about flower farming in California and the Cal Poly float.

It’s hard to believe that it’s already been a week since the parade, but I encourage you to let these images take you back to this fun and important effort to bring California Grown Flowers back to the Rose Parade.

Visit Flickr Album

Floral designer Keith White is responsible for designing the parade vehicles, sponsored by FTD and Certified California Grown.

Ashley Nally lead the charge this year, helping to organize our volunteer farmers to engage the public on California Grown Flowers.

Farm Ambassador Mike Mooney with his kids helping to spread the good news about California Grown Flowers.

Certifying Miracle-Gro’s California Grown float. Miracle-Gro was awarded the Queen’s Trophy for best use of roses. They had over 32,000 California Grown roses on their float.

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